Fans and enthusiasts of the Ferrari brand will be able to get up close and personal with the cars and lifestyle of the exclusive brand as Naza Italia has launched a unique experiential pop-up showroom at the Pavilion Kuala Lumpur main entrance until the 28th of September 2018. The first of its kind pop-up for the brand in Malaysia is part of a regional showcase that offers the public a taste of the Ferrari lifestyle.
At the front of the Pavilion KL entrance, the palatial pop-up showroom features two of the brands V8 cars, the Ferrari Portofino and GTC4Lusso T. This makes it the first time that the Portofino makes its public viewing in Malaysia since its official launch in May.
The Ferrari Portofino takes its name from one of the most attractive villages on the Italian Riviera in the Liguria Region. The V8 GT is a stylish symbol of elegant daily living, combining luxury, versatility and on-board comfort in a berlinetta coupé that effortlessly converts to a drop-top. It is the brand's most powerful convertible ever made, with 592 hp and 760 Nm of torque from 3,000 to 5,250 rpm. The century sprint for the Portofino from a standstill is a mere 3.5-seconds.
The GTC4Lusso T however is the brand's first four-seater car to feature a turbocharged V8 engine. Taking over from the Ferrari FF predecessor, this current version is one that is aimed at owners looking for a car that is sporty, dynamic and ideal for daily driving. The gran tourer is a refinement of the shooting brake coupé. In terms of power, its 3.9-litre V8 turbocharged engine outputs 601 hp with 760 Nm from 3,000 to 5,250 rpm. The GTC4Lusso T shares the same century sprint as its smaller Portofino sibling.
Dato' Samson Anand George, Group CEO Automotive Group for Naza Corporation Holdings said, "Ferrari is known to be a very exclusive brand, however on this occasion we are making it more accessible. Situated amongst other luxury brands at Pavilion KL, this experiential pop-up showroom really does offer customers insight into the lifestyle that complements Ferrari ownership."
In conjunction with the Ferrari Pop-up Experience, members of the public are able to enter the contest on Instagram until 28th September. Participants are only required to follow Ferrari Malaysia's official instagram account, take a photo of the display and post it on Instagram with a creative caption and hashtag #ferraripopupmy as well as tag three friends in the caption.
Want to know more about the Ferrari Portofino? Click here to check out the launch just a few months ago!
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